Amit Jaiswal took charge as the Chief BALIC Direct Officer at Bajaj Life Insurance in November 2017. He is known as a result-oriented people’s manager who brings with him experience of over 25 years in business development, trade marketing, new distribution set up and P&L management across range of sectors like FMCG as well as Life and Health Insurance with business footprints across India.

In his current role, Amit is responsible for all BALIC Direct business that includes catering to orphan customer base under different campaigns like CPM, Service, S2S as well as expanding new horizons through NTB as well as Defence verticals. Under his Leadership, the company’s proprietary distribution is already amongst the top 3 direct channels in the Indian Life Insurance Industry within 4 years of operation and is emerging as the fastest growing proprietary channel.

Before joining Bajaj Life Insurance, Amit was the Deputy Director and Head Alternate Distribution, Corporate Agency and Brokers in PNB MetLife where he scaled up new businesses & processes while setting up the channel from scratch . He has experience across range of sectors like FMCG (DIAGEO and USL), Direct Selling (AMWAY) and Life and Health Insurance (ICICI Prudential) (PNB MetLife). Amit is a Master of Business Administration (M.B.A.) from LBSIMT and an Economics (Hons) Graduate from Delhi University. He is also a six sigma black belt. In his free time, he loves to travel and is an avid outdoor person. He is passionate about staying fit and is even a licensed scuba diver!